According to InsideFacebook, a Facebook post with a link is going to take up nearly 3x the space of previous link previews. Here’s a mock-up of the old link with the new size transposed on top (courtesy of InsideFacebook.) Do you think it will lead to more clicks?
Search and social marketing platform Kenshoo says that just over 20% of Facebook’s ad revenue is now coming from mobile.
What if a prominent journalist followed a brand’s Twitter account and no one noticed? To prevent these types of omissions, develop your own Twitter workflow for the people managing your Twitter community. Introducing the Virtuous Cycle Of Twitter Community Management.
comScore released a report examining the affect of paid and earned Facebook media had on both in-store and online sales. One of the key issues that brands have been overlooking is the way that Facebook works, and the steps involved, to reach goals.