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Video consumption on PCs grew last year, but 2012 was the year video on mobile gained ground.
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Video consumption on PCs grew last year, but 2012 was the year video on mobile gained ground.

Source: marketingland.com

    • #video
    • #digital marketing
    • #tech
    • #news
  • 1 month ago
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How do you think Google Glass will impact mobile technology, digital marketing and ultimately, how we use the internet?

Here are ten predictions.

Source: marketingland.com

    • #google
    • #google glass
    • #tech
    • #news
    • #digital marketing
  • 2 months ago
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Only 21% of the marketers surveyed say they integrate the mobile channel with their email campaign.
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Only 21% of the marketers surveyed say they integrate the mobile channel with their email campaign.

Source: marketingland.com

    • #email
    • #email marketing
    • #digital marketing
    • #tech
    • #internet marketing
  • 2 months ago
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Social media is not a random outlet or a sounding point. It is not a place for blind self-promotion. It is a tool, one that should be wielded with care and forethought.
Jordan Kasteler, Why You Need To Treat Your Social Media Strategy Like Your Content Strategy
    • #social media
    • #content marketing
    • #digital marketing
    • #internet marketing
    • #marketing
  • 3 months ago
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Marchex confirmed what has previously been widely reported: mobile callers are ready to buy; their needs are immediate. That’s largely why conversions are so much higher. 
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Marchex confirmed what has previously been widely reported: mobile callers are ready to buy; their needs are immediate. That’s largely why conversions are so much higher. 

Source: marketingland.com

    • #mobile
    • #tech
    • #news
    • #research
    • #marchex
    • #digital marketing
    • #internet marketing
    • #advertising
  • 4 months ago
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Google Introduces Digital Couponing And Loyalty Solution “Zavers”
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Google Introduces Digital Couponing And Loyalty Solution “Zavers”

Source: marketingland.com

    • #google
    • #tech
    • #news
    • #coupons
    • #digital marketing
    • #internet marketing
    • #local search
  • 4 months ago
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Why People Hate SEO
“Every few months, someone seems to attack search engine optimization. SEOs are often quick to rise in defense of their profession. I’ve done that plenty myself, in the past. But a barrage of recent cold-call SEO pitches in my inbox even has me hating SEO.”
-Danny Sullivan, Founding Editor of Search Engine Land and Marketing Land
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Why People Hate SEO

“Every few months, someone seems to attack search engine optimization. SEOs are often quick to rise in defense of their profession. I’ve done that plenty myself, in the past. But a barrage of recent cold-call SEO pitches in my inbox even has me hating SEO.”

-Danny Sullivan, Founding Editor of Search Engine Land and Marketing Land

Source: marketingland.com

    • #seo
    • #search engine optimization
    • #digital marketing
    • #internet marketing
    • #tech
  • 4 months ago
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Survey: 49% Of SMBs To Incorporate Mobile Into Marketing Efforts Next Year
A new survey sponsored by mobile lead-gen provider Pontiflex found that 49 percent of small businesses (SMBs) are “somewhat likely or very likely” to incorporate mobile into their marketing efforts in the next year. The online survey had 1,300 respondents, mostly from the US.
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Survey: 49% Of SMBs To Incorporate Mobile Into Marketing Efforts Next Year

A new survey sponsored by mobile lead-gen provider Pontiflex found that 49 percent of small businesses (SMBs) are “somewhat likely or very likely” to incorporate mobile into their marketing efforts in the next year. The online survey had 1,300 respondents, mostly from the US.

    • #mobile
    • #mobile marketing
    • #SMB
    • #tech
    • #news
    • #research
    • #digital marketing
    • #advertising
  • 8 months ago
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Kindle Ads: The Amazon Bait & Switch

Did you know that ads will show up on the lockscreen on the new Kindle family of tablets?

    • #kindle
    • #kindle fire
    • #amazon
    • #digital marketing
    • #mobile
    • #tech
    • #news
    • #advertising
  • 8 months ago
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According to a report by Marin Software, smartphone and tablet devices accounted for 18% of clicks and a respectable 14% of spend during June.
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According to a report by Marin Software, smartphone and tablet devices accounted for 18% of clicks and a respectable 14% of spend during June.

Source: marketingland.com

    • #mobile
    • #advertising
    • #digital marketing
    • #internet advertising
    • #tech
    • #news
    • #research
  • 10 months ago
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